Consumers have suffered through the pains of price changes over the last decade. The excitement of going shopping gives way to the agony of seeing what the cash register reads. But consumers who buy products likely to be imported experience more buying power from their hard-earned dollars than do consumers who spend more of their budget to products and services that are more difficult for foreigners to supply. If we want to see prices stay consistent we need to get rid of the negative stigma surrounding buying imports.
In his publication titled How Imports Raise Real Incomes, Daniel Ikenson writes that "[t]here is lots of competition from foreigner suppliers for the dollars we spend on televisions, photographic equipment, computer software, toys, clothing, furniture, automobiles, and furnishings, but virtually no such competition for our expenditures on movie tickets, auto repairs, dental services, trash collection, household electricity, medical services, and college tuition. And prices have responded accordingly."